Sally Magnificence Amplifies its Dedication to Group and Self-Expression With Month-Lengthy Pleasure Celebrations

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Sally Magnificence, the chief in skilled hair coloration and care, unveils the following installment of the Rooted In Success occasion sequence supporting Pleasure.

Following Rooted In Success occasions supporting Black Historical past Month and Ladies’s Historical past Month, Sally Magnificence is celebrating the LGBTQIA+ neighborhood with programming and occasions throughout June.

The retailer is proud to accomplice with Free Mother Hugs, a 501(c)3 group that empowers the world to have fun the LGBTQIA+ neighborhood via visibility, training and dialog. Volunteers will provide assist at Sally Magnificence Holdings Pleasure celebrations throughout the nation in Texas, Ohio, Pennsylvania and New York, underscoring the retailer’s dedication to encourage a extra colourful, assured and welcoming world whereas rooting the neighborhood in success.

Sally Magnificence may even host free Pleasure Events throughout New York Metropolis to assist folks prepare for NYC Pleasure in order that they feel and look their greatest. The pop-ups will foster neighborhood constructing in a supportive surroundings the place self-expression is inspired and celebrated.

“Our Pleasure occasions are greater than a celebration; they’re a testomony to the facility of self-expression and variety. We’re dedicated to making sure native LGBTQIA+ communities really feel supported not solely in June however all through the whole yr,” mentioned John Goss, President of Sally Magnificence.

Signing up for Sally Rewards, Sally Magnificence’s free-to-join loyalty program, will grant members free entry to the Pleasure Events that may pop up throughout New York Metropolis June 27 – June 29, 2024, in iconic areas, reminiscent of Chelsea, The Seaport and extra. Customers can comply with @sallybeauty on Instagram for precise areas and occasions. Company will expertise:

  • An opportunity to win as much as $500 in giveaways, complimentary Sally Magnificence reward playing cards and merchandise from fan-favorite manufacturers like XMONDO, Eva NYC, Sally Hansen, Got2B, ion and Strawberry Leopard whereas provides final. 
  • Pleasure-ready hairstyling with Eva NYC Kween Glitter Spray and Strawberry Leopard Non permanent Hair Colour Spray.
  • Volunteers from Free Mother Hugs will assist the neighborhood keep rooted in success with an unwavering assist system.
  • On June 28, Brad Mondo, skilled hairstylist, viral social media sensation, and founding father of XMONDO, will make an look from 1 to 2 p.m. E.T.
  • On June 29, Joey Jay and Jackie Cox, beloved RuPaul’s Drag Race sequence alums, will deal with company to an unforgettable efficiency at 6 p.m. E.T. at The Seaport.

“As an LGBTQ+ founder within the hair care trade, I’m proud to be a part of a neighborhood that celebrates range and inclusivity. At XMONDO Hair, we try to create merchandise that empower everybody to precise themselves freely,” shares Mondo. 

Go to sallybeauty.com/occasions to register and study extra in regards to the Pleasure Events popping up throughout New York Metropolis from June 27 – June 29, 2024.