The Beyhive is getting previews of Beyoncé’s newest perfume throughout her international “Renaissance” tour. In photographs and movies posted to Twitter, followers are sharing snaps of the singer’s fragrance samples, that are being handed out in entrance of varied venues.
“They’re giving samples of [Beyoncé’s] new fragrance and it smells wonderful! I must order mine,” wrote one consumer.
Beyoncé formally revealed her new eau de parfum late final month with a brief teaser on social media.
Accessible completely on Beyoncé’s web site, the scent retails for $160 and might be preordered now. Orders will start transport in November, however solely to the U.S. and Canada. Those that buy the perfume will even get “a particular reward,” although solely whereas provides final.
Created and designed by the pop legend herself, the perfume is crafted in France. It options prime notes of clementine and golden honey, coronary heart notes of rose and jasmine, and base notes of Namibian myrrh and amber.
Solely the form of the bottle has been revealed — its design is obfuscated by shadow in present pictures, however in accordance with Beyoncé’s web site, the fragrance is “encased in artwork.”
This isn’t Beyoncé’s first time dabbling within the perfume trade. In 2010, she launched a scent referred to as Warmth, which was launched by way of a licensing cope with Coty Inc. It included notes of sequoia milkwood, peach and honeysuckle nectar.
In Could, the songstress additionally revealed that she’d be releasing a hair care model.
“What number of of y’all knew my first job was sweeping hair in my mama’s salon? Future’s Youngster bought our begin by performing for shoppers whereas they had been getting their hair executed. I used to be uncovered to so many alternative sorts of entrepreneurial girls in her salon,” she wrote in an Instagram submit.
“I noticed firsthand how the methods we nurture and rejoice hair can instantly influence our souls,” Beyoncé continued. “I watched her heal and be of service to so many ladies. Having discovered a lot on my hair journey, I’ve all the time dreamed of carrying on her legacy. I can’t wait so that you can expertise what I’ve been creating.”
The identify and launch date for the model has but to be introduced, however in accordance with WWD’s authentic report, Beyoncé’s mom, Tina Knowles, is at its helm.